Food, wine & agriculture

My research focuses on buyer behaviour and brand performance, scientific laws in marketing, marketing-based assets and advertising and media. I work with global organisations such as Coca-Cola, Mars, Procter and Gamble and Unilever through the Ehrenberg-Bass Institute’s Corporate Sponsorship Program to provide insights for effective marketing and brand management.

Professor Byron Sharp
Director, Ehrenberg-Bass Institute

My research expertise focuses on how to effectively utilise and integrate the marketing and sales functions to achieve business growth with extensive application in the wine and Agrifood sectors. I work with senior leaders from corporations globally helping them embed an evidence-based mindset and illustrate how their business can best invest their budgets to achieve sustainable growth.

Dr Justin Cohen

As a molecular biologist, my research focuses on food safety & quality, and glycation biomarkers & disease. Our current research focus on food safety includes collaboration with ECAS Pty Ltd and organisations from the seafood and horticulture industries to investigate the efficacy of a pH-neutral electrochemically activate solution (ECAS) and its impact on microbial load and pathogenic bacteria in foods. A pH-neutral sanitiser like this could extend the shelf-life of food, hence significantly reducing food spoilage and waste.

Dr Permal Deo