In a global business environment experiencing rapid technological advancements, digital disruption and increasing demand for exceptional customer experience, businesses and organisations are needing to embrace innovative approaches to both survive and thrive.

This course will provide a background to the theory and practice of entrepreneurship and innovation, and a framework for thinking about the driving forces that underpin innovative and growth orientated entrepreneurial business ventures. You will learn how these approaches can be applied within a range of organisations from start-up ventures through to small and medium enterprises and larger corporations.

Whether you are a budding entrepreneur or working within an established business - this course will help develop your entrepreneurial mindset and the ability to identify and develop new opportunities, products and services, designed to generate value and commercial success within your own organisation.

Program Benefits

This is a contemporary course with theory linked to application which will benefit both individuals and organisations in a variety of ways.

Individual benefits:

  • Gain awareness and understanding of the entrepreneurship and innovation imperative.
  • Build knowledge and skills to evaluate and apply innovation tools and frameworks.
  • Acquire enhanced understanding and application of design thinking.
  • Move innovation from intention to practice.
  • Gain insight about the cultural and behavioural shifts needed to adopt entrepreneurial and innovative approaches to business.

 

 

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Organisational benefits

  • Recognise the triggers for innovation and assess the potential of entrepreneurial opportunities.
  • Identify opportunities within the organisation to capture innovation and leverage entrepreneurial behaviour.
  • Build internal capabilities to apply design thinking to enable small and large scale innovation and continuous improvement, building and improving customer experience in organisations.
  • Be ahead of the curve by providing pathways for your organisation to innovate and stay relevant.

 

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Key Information

Dates Delivery Location Cost (ex. GST) Who this is suited to

2 full day modules
9:00am to 4:30pm

2 - 3 December 2024

UniSA Business
City West Campus, 
North Terrace,
Adelaide

2 day course: $1,495
Group discounts available.
*Early Bird: $1,390

*Available for enrolments received by Friday 15 November 2024

Emerging, mid-level and senior business leaders and executives from the private, public, and not-for profit sectors.

What you can expect

This course will cover the following topics:

  • Entrepreneurship and Innovation Fundamentals.
  • Design and Entrepreneurship.
  • Entrepreneurial Growth.
  • Recognising Opportunities.
  • From Product to Enterprise Design.
  • Entrepreneurship in the Corporate Setting.

Key areas we will consider:

  • Entrepreneurship and Innovation – Global, organisational, and individual perspectives.
  • Innovation and the entrepreneurial process.
  • Sources of opportunity.
  • The push and pull dynamics of opportunity.
  • Your business opportunity landscape.
  • When is an idea an opportunity?
  • Design as an economic concept
  • Design thinking and process.
  • Designing the value proposition.
  • Business growth principles including evolutions and revolutions, stage transitions and dynamic states.
  • A systems view of enterprise.
  • The paradox of entrepreneurship.
  • Differences in strategic approach.
  • The Ambidextrous Organisation.

Learning Materials and Catering

  • All participants will receive a hard copy workbook upon arrival.
  • This course is fully catered including morning tea, lunch, and afternoon tea.

Credit Pathways and Certificate

  • You will receive a Certificate of Completion for attending this course.
  • You can gain a credit into the Leadership and Management Essentials Program (LME) by successfully completing this course and its assessment. 
  • The course offers an opportunity for pathways into the UniSA MBA Program through the LME Program. 

Learn from the experts

Allan O’Connor - Associate Professor in Enterprise Dynamics

Cert Mech Eng, GradDip Aircon, GradDip Mgt, MA Ent Innov, PhD Entr

Allan is a serial entrepreneur - he purchased his first venture, a private drumming tuition business, at 18 years of age to support his career development in mechanical engineering with John Lysaght (Australia) Ltd. Allan later used this venture to support a career as a professional musician, teaching and performing, while participating in a Jazz studies program at the Sydney Conservatorium of Music.  Returning to engineering a few years later, Allan worked in Business Development functions primarily in the mechanical services sector for a number of small and medium enterprises, achieving record sales levels. Allan also achieved significant success in product development and innovation leading the development and introduction of new products, opening of new markets, and expanding business opportunities for both established and new businesses.  Since 2001 Allan combines his industry experience with his academic credentials to lecture in entrepreneurship, strategic opportunities, innovation, and managing strategic enterprise growth.

Allan's research involves inquiry at the intersections between entrepreneurship, innovation and socioeconomic development. Allan has worked closely with South Australian government stakeholders to contribute research on South Australian entrepreneurship and innovation by leading the establishment of the Australian Cluster Observatory in 2014.

Allan's academic qualifications in entrepreneurship include a Master degree in Enterprise Innovation and a PhD in the field of entrepreneurship education and public policy for economic development.

Associate Professor Allan O’Connor

Cancellation Policy

The University of South Australia reserves the right to cancel events and issue refunds.  In the event that an attendee cannot attend, a substitute is welcome to attend in their place.  No refunds will be given unless 21 days notice is given in writing prior to the date of the planned event. If less than 21 days the fee can be used for the same course at a later stage, or another course of the same value.  

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