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Course prerequisites


Course aim

To extend students’ knowledge and skills of professional communication into the use and management of digital and visual media.

Course objectives

On completion of this course students should have the ability to:

  • Apply theoretical principles and design conventions to digital and traditional communication platforms
  • Critically appraise user-experience across multiple platforms
  • Assess the implications or emerging trends in visual and digital technologies on professional communication practice
  • Manage design-based contributions to professional communication practice

Learning modules

  • Elements of design
  • Principles of design
  • Application of design
  • Designing for print: page layout and digital imaging
  • Designing for video (Parts I & II)
  • Designing for web and interactive (Parts I & II)
  • Managing digital design


Students must complete three graded practical assessments focusing on:

  1. Report (30%): User-experience audit
  2. Project (70%): Design portfolio

Course formats

The course will be delivered online, with students taking part in online discussions with lecturers and students and participating in practical activities.

Course time commitment

As the course is completely online and has no set hourly commitments each week, participants have freedom with their time spent on the course. However, it is recommended participants allow about seven to eight hours per week to read modules, participate in activities, research and complete assignments.

Course Coordinator

Dr Phil Marriott